Human Analytics™ for Friction

Your Data Has a Story to Tell

Get actionable new insight by scientifically measuring the current levels of friction along each customer’s journey with the Friction Index® Dashboard

SHOW ME HOW
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Put Your Customer Back in the Customer’s Journey

Well into the digital transformation, we’re still seeing low conversion and high abandonment. Why? We’re not fully understanding the human journey.  By translating digital body language in real time, we help you see, measure and address the friction your customers experience with our proprietary Friction Index® Dashboard.

video

See Your Customer’s Journey Through Human Analytics

Well into the digital transformation, we’re still seeing low conversion and high abandonment. Why? We’re not fully understanding the human journey.  By translating digital body language in real time, we help you see, measure and address the friction your customers experience with our proprietary Friction Index® Dashboard.

Your data, your dashboard, your insights

CX initiatives are largely based on guesswork and ‘soft’ data from feedback surveys. Today, it’s not enough. You need fact-based insight to understand your online friction and patterns of behavior that could be hurting your business. Neuro-ID’s Friction Index® Dashboard empowers your team to:

  • Measure friction on an aggregate and individual-session level
  • Pinpoint problematic areas of friction, down to the specific input element
  • Improve and accelerate CX testing and optimization efforts
  • Reveal anomalous behavior indicative of potential fraud
  • Understand the context of friction, related behavior, and the story it tells
Neuro-ID's Friction Index Dashboard

“Between entry and submit, we were essentially blind. Now we can see.”
– Chief Marketing Officer, Top Online Lender

Unlock Extraordinary New Insight In 3 Simple Steps

Neuro-ID’s proprietary process — developed by analyzing over 50M customer journeys — will unlock deep customer insight that will permanently transform your digital onboarding.

1

Install the Script

Quickly and easily embed our patented tech behind your forms.

2

Access the Dashboard

Start viewing the real-time behavioral data you’ve never seen before.

3

Apply the Insight

Instantly identify key points of friction and fraud.

of pioneering neuro-cognitive research around Human-Computer Interaction

we monitor, providing behavioral meaning to digital interactions

<100ms Response Time

in delivering our Neuro Confidence Scores

of pioneering neuro-cognitive research around Human-Computer Interaction

we monitor, providing behavioral meaning to digital interactions

<100ms Response Time

in delivering our Neuro Confidence Scores

Getting Started Is Simple!

  • Lightweight integration
  • Brand new visibility into user behavior
  • Measures fraud and friction in the customer journey
  • Delivers value from user’s 1st visit
  • Actionable insight in real time
  • Highlights 1st and 3rd party fraud
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